Privacy Policy.
This policy explains what personal information is collected, how it is used and shared, and how to request access, correction or deletion.
Coverage
Café, franchise enquiries, advertising and BrandWallet loyalty cards.
Franchise enquiries
Information submitted through the franchise website and Facebook or Instagram forms.
Privacy requests
Contact info@stones-stones.com to request access, correction or deletion.
This notice applies to www.mrjadecoffee.com, mrjadecoffee-franchise.com, related Facebook and Instagram enquiry forms, advertising activities and BrandWallet digital loyalty cards. MR JADE Coffee Shop LLC operates the café; STONES AND STONES L.L.C.-FZ handles digital activities and franchise matters.
01 Who we are
MR JADE Coffee Shop LLC operates MR JADE Coffee at R01, Burj Crown, Emaar Boulevard, Downtown Dubai, Dubai, United Arab Emirates. It handles café operations and customer enquiries relating to the coffee shop.
STONES AND STONES L.L.C.-FZ handles digital activities, advertising, and franchise and investment enquiries, including enquiries through the franchise website and Facebook and Instagram forms.
STONES AND STONES is registered at Meydan Grandstand, 6th Floor, Meydan Road, Nad Al Sheba, Dubai, United Arab Emirates. Its business phone is +971 58 587 7196 and its email is info@stones-stones.com.
The café’s public phone is +971 58 574 6311. The Meydan registered address is separate from the café’s Burj Crown address. Each company handles information relating to its own activities; they may share relevant information when necessary to respond to an enquiry or provide a service.
02 Information we collect
Franchise and investment enquiries
When you submit an enquiry through mrjadecoffee-franchise.com or a Facebook or Instagram lead form, we receive the details you provide. Depending on the form, these may include your name, email address, telephone number, location, business background and franchise or investment interests.
Café communications
We receive your contact details and the information in messages you send about café visits, orders, products or customer service.
BrandWallet digital loyalty cards
BrandWallet processes the information requested when you register for a digital loyalty card. This may include your name and contact details, along with card registration, activation and reward activity. MR JADE receives or can access only the information made available for administering its loyalty programme.
Website information and third-party orders
Website hosting and other active services may process technical information, such as IP address, browser or device details and website usage information. If you order through Deliveroo or noon Food, those services process the details you provide to them under their own privacy policies.
03 How we use your information
Personal information is used to:
- Respond to café enquiries and customer-service requests.
- Review and respond to franchise and investment enquiries and manage related correspondence.
- Manage and analyse our Facebook and Instagram advertising and our Google Ads campaigns.
- Register and administer BrandWallet loyalty cards and associated rewards.
- Maintain necessary business records, protect our services and meet legal obligations.
Submitting a franchise or investment enquiry does not create a contract or investment commitment.
04 Our basis for processing
We process information to respond to requests, provide services, take steps requested before a potential business agreement, and comply with legal obligations. Where required, we rely on your consent for activities such as direct marketing or optional tracking. Other lawful grounds may apply under relevant law.
You can withdraw consent where processing is based on consent and ask us to stop direct marketing. Applicable rights and exceptions include those under the UAE Federal Decree-Law No. 45 of 2021 on the Protection of Personal Data, where it applies.
05 Cookies and tracking technologies
Our websites may use cookies and similar technologies for website operation and security and, where enabled, analytics or advertising. The information collected depends on the services active on each website. Using Facebook, Instagram or Google advertising does not by itself mean that a particular tracking tool is installed on a website.
You can manage cookies through your browser and any cookie controls available on the website. Facebook, Instagram and Google provide separate privacy and advertising settings on their platforms. Non-essential tracking is subject to applicable consent requirements.
06 Third-party services and links
Relevant information may be shared with the companies named above and the service providers involved in the requested activity:
- Meta (Facebook and Instagram): provides lead forms, advertising and advertising reporting.
- n8n: supports the handling of franchise and investment enquiry submissions.
- Business email provider: stores and delivers enquiry messages and related correspondence.
- BrandWallet: provides digital loyalty-card registration and programme administration. See the BrandWallet Privacy Policy.
- Website hosting and advertising providers: support website operation, security and the Google Ads and Meta advertising services used by the businesses.
Links to services such as Google Maps, WhatsApp, Deliveroo and noon Food lead to independent providers with their own privacy policies. Information may also be disclosed when required by law.
07 International data transfers
Some of our service providers may process or store information outside the United Arab Emirates. International transfers are subject to applicable data-protection requirements, including any required safeguards.
08 How long we keep information
We retain enquiries, correspondence and loyalty-programme information for as long as necessary to handle the relevant request or service, manage follow-up, resolve disputes and meet legal or record-keeping obligations. Retention periods differ according to the information and the purpose for which it is held.
Information that is no longer needed is deleted or anonymised as appropriate. Some records may need to be kept longer where required by law or for an unresolved dispute. Privacy requests also cover relevant stored copies and technical records held by us or by providers acting on our behalf, subject to applicable exceptions.
09 Information security
We take measures appropriate to the information processed to protect it against unauthorised access, loss and misuse. To report a concern involving franchise or advertising enquiries, email info@stones-stones.com.
10 Your privacy rights
Subject to applicable law, you may request access to personal information about you, ask for inaccurate information to be corrected, request deletion, withdraw consent where relevant, or exercise other applicable privacy rights.
Facebook, Instagram and franchise enquiry deletion
Email info@stones-stones.com with the subject Personal Data Deletion Request. State whether the enquiry was submitted through Facebook, Instagram or mrjadecoffee-franchise.com. Include the name and email address or telephone number used and an approximate submission date, if known. Do not send identity documents or passwords in the initial message.
We may verify your identity before providing or deleting information. Access, correction and deletion requests include relevant stored copies and technical records under our control or held on our behalf. We will explain any records that must be retained for legal reasons. For information held independently by Meta, use Meta’s privacy controls.
For café-related privacy enquiries, contact MR JADE Coffee Shop LLC on +971 58 574 6311.
11 Children’s privacy
Franchise and investment enquiries are intended for adults. If a parent or guardian believes a child has submitted personal information through these forms, they can request its review or deletion at info@stones-stones.com.
12 Changes to this policy
We update this policy when the way we handle personal information or applicable legal requirements change. The date at the top of the page identifies the current version.
13 Contact MRJADE Coffee
For digital activities, advertising and franchise privacy requests, contact STONES AND STONES. For café visits, orders and customer-service matters, contact the café.
Privacy requests
Email STONES AND STONES to request access, correction or deletion of personal information submitted through digital or franchise channels.
Email privacy requests ↗